If users see an error page, it can be frustrating and confusing. If the 404 page template is not customized correctly, the user can decide to leave the website. As a result, engagement and conversion are no longer available. Fortunately, you can tell users that they are still on your website and create a custom 404 page to redirect you back to your content. In addition, thanks to Elementor, you can do this without any special technical knowledge.
How to Create a Custom 404 Page Template in WordPress (In 3 Steps)
This article describes the benefits of providing a custom 404 page for your website. Then I will show you how to build in Elementor. let's begin!
Why you need a custom 404 page
404 is a page that's displayed when the server can't find the requested content. This means that if a visitor clicks on a broken link or enters an invalid URL on your site, you'll get a 404 error. For example, a 404 page would look like this:
As you can see, we've tweaked the 404 page for branding and let it go back.
Effective, personalized 404 pages tell people that they're on the right website. You can also provide links to your content to improve overall engagement. If not customized, visitors will see a regular page in the active WordPress theme.
This particular 404 page has a link back to the default website, so there is no other way to tell which site the site belongs to. As a result, the user can simply decide to close the window and continue. After all, if the user doesn't find what they're looking for on your site, they can look elsewhere.
In contrast to 404 pages, users know exactly where they are. We also provided a search bar to help you find the information you want. Needless to say, scroll down the page in the example to find links to some of the most popular content.
Including such elements in a custom 404 page can prevent users from opting out. You can also increase branding and promote trust and goodwill to your audience.
How to create a custom WordPress 404 page template using Elementor
To create a custom 404 error page template in WordPress, use the premium version of Elementor – Elementor Pro.
Elementor is a visual drag-and-drop page builder, so you can create completely custom designs without any special knowledge. Or if you don't want to build your own design from scratch, Elementor Pro includes a lot of pre-built 404 page templates that you can import and customize as needed.
Please install both Elementor and Elementor Pro to get started. Then, follow these steps to create your own 404 page design…
1. Creating a New 404 Page Template
To begin, you need to create a new Elementor template. In the WordPress dashboard, the WordPress administrator is selected with Templates> Theme Builder :
Step 2: Designing the Page
As described above, a well-designed 404 page can be created when a user visits the site. Can not let you leave. Of course, this step is important, as it can increase engagement and lower bounce rate.
There are a few strategies you can use to create a 404 page as a result. For beginners, you can use humor to soften the blow and prevent users from frustrating.
This image from Embrace Pet Insurance helps to make 404 pages fun and cute.
Another element to add contains a contact. You can also add links to the most popular content or sitemaps in a similar way to GitHub at the bottom of the 404 page on GitHub with information, a search bar (like us), and a link to your homepage.
Combining these features can result in a 404 error page. In fact, some people intentionally mistype the URL to see how their favorite site designed their site.
To design a page, start with one of Elementor's 404 page templates, and use your branding and voice using Elementor's visual drag and drop interface:
Elementor contains all the necessary widgets, including the search form. You can also create a 404 page template from scratch using the drag-and-drop interface.
If you need help here, there is a tutorial on how to use Elementor. This tutorial focuses on creating a product start page, but you can apply the same basic principles to your 404 page design.
Step 3: Post a new 404 error page
What's left at this point is to post. Check out the new 404 error page.
To do this, click Publish at the bottom left of the Elementor interface. Opens the Publishing Settings popup, where you can control where the template is displayed.
The element has already selected a 404 page Save and close To create a new custom 404 page template in real time:
Now whenever whenever someone clicks a broken link or enters the wrong URL, they can find themselves on a custom 404 error page. This allows you to engage users and keep them happier when they browse your site.
No matter how careful your design is, at some point you will face the 404. Error pages on your site In this case, optimizing your 404 page template can not only increase your bounce rate, but also provide a better user experience.
This article discussed how easy it is to create custom 404 pages using Elementor and Elementor Pro.
- Create a new 404 page template. Design the page or select one of the templates in Elementor.
- Post a new 404 error page.
Finally, having a nice new 404 page on your site doesn't mean people want to see it! To prevent the first occurrence of a 404 error, check out our post on how to find broken links in WordPress and how to fix 404 errors using 301 redirects.
Have a question about 404 error? How to set up a page or wordpress? Ask a question in the remarks section below!